TD Thanks You

SOCIAL MEDIA - TD BANK
One of the unique PR campaigns that TD has done since 2014 involves gifting money and prizes to unsuspecting Customers through their stores and special ATM machines. We were asked to develop a social media campaign that deviated from their primary design style. The goal was to send love in form of visual responses and in the spirit of their gifting campaign. We created a series of engaging and individualized graphics to gift people on TD’s social channels. So for seven days, in live-time, we sent the love by responding to user’s with their own custom made graphics.

Check out a highlight here. 

 

Generic & Personalized Animated Responses

 

Generic & Personalized Sticker Responses

 

Generic Animated Response

 

Generic Photo Responses